SEO Important Points

Important   On-page SEO points   :

1 seo friendly url:-

a)it should include your main focus keyword

b)Seprate each word by hyphen

c)small Letters

example :

www.yourdomain.com/digital-marketing-course.html

2)Page title :-

a)it should start with main focus keyword

b)its length should 65 characters which count space also

example :

<title> main focus keyword</title>

3)page description(meta description):-

a)Its Describe your web page

b)Its should include your main focus keyword with description

c)Its should be 155 to 165 characters  with include space

example :

<meta name=”description”  content=”your page description with main focus keyword” />

4)Meta keyword:-

a)it include your targeted keywords minimum 5 keywords.

b)and each keywords separate  by comma

example :

<meta name=”keywords”  content=”keyword1,keyword2,keyword3,keyword4,keyword5,….” />

5)your web page content should include <H1>,<H2>,<h3> html tags with main focus keyword

6)your first hundred words of your first paragraph should include your main focus keyword

7)your web page content paragraph should include LSI keywords(search related keywords)

8)Your web page should include 2 internal links and 2 external links

example :

<a  herf=”seo-friendly-url.html”  Title=”main focus keyword”> Anchor Text </a>

9)image optimization:-

a)image name should include your main focus   main keyword

exp:-

<img src=”main-focus-keyword.jpg”  alt=”main focus keyword” />

Important   OFF page   SEO points:

1. Social Media Sharing :

Share your website links and blog post to your

Facebook profile ,facebook page,facebook groups which are relevant to your topics.

2. Forums (Q/A link Building)

People often search for the answers on the internet and several webmasters use this opportunity for link building purpose.

Take Quora the No 1 question and answers discussing website. Most visitors type their questions and get the answer

3. Social Bookmarking

Social Bookmarking is a way people use for bookmarking or store their favorite web pages, articles, videos, etc.

Many Social Bookmarking websites links are Dofollow which allow Google to follow them and rank their websites.

Example  : digg.com/submit ,  StumbleUpon.com

4. Blog Comments

Blog Commenting is my favorite OFF-page SEO link building method by this method you can build powerful backlinks to rank your website.

For example: To comment on digital marketing blogs

Search in google   “  digital marketing blogspot” 

Digital marketing   post comment

Digital marketing blog

5. Press Release:

Press releases are one of the effective link building strategies and it still continues to boost search engine rankings.

Through press releases your website will appear on Google news section from that you would obviously get a large amount of traffic to your website.

6. Web 2.0:

Web 2.0 link building is the great tactics and Secret method for ranking websites.

By default, every web 2.0 websites such as WordPress, Blogger, Weebly has high page rank and Domain authority.

When we use these sites for link building it works great when done correctly.

The biggest advantage of using this Off-page SEO tactic is that you can have full control to handle the links.

By having full authority you can change links, modify anchor texts, add or even delete backlinks.

How to create web 2.0 links?

SELECT top five web 2.0 websites.

Create a website with anchor name in the domain name.

For example, if you want to rank for  php.com ,  create website name as phptraining.wordpress.com or phptutorials.wordpress.com

Your blog should have necessary pages like Home, About, Contact us, etc.

Then write 300 – 500 words content with perfect ON-page SEO and link to your website with powerful anchor texts.

Since web 2.0’s take a long time to get indexed on Google, Use link indexing services to index your Web 2.0 articles soon.

To make even more effective bookmark web 2.0 articles on social bookmarking sites and also share on social media sites.

7. Profile links:

Good profile links can improve your website ranking. It will not only act as backlink but it is most than a backlink that will increase your overall website branding.

Getting profile links from popular websites will act as a good consideration for Google to judge your website and rank on top search results.

So join the most popular social media websites with high DA and go to the settings and look for the website or Home Page box and add your website homepage URL.

 

8. Directory Submission:

Listing your website on directories is part of SEO to get powerful backlinks to your website.

In order to get quality backlinks, you need high PR directory websites which give dofollow backlinks.

Although directory submissions are easy most people find it difficult for listing their websites. For example   http://www.bloghub.com

9.  Article Submission:

Write article to your relevant topics on website like hubpages.com   & creating backlinks inside article content.

 

10. Infographics  images  :

Pin  infographics images on pinterest.com 

Pinterest is a web and mobile application company that operates a software system designed to discover information on the World Wide Web, mainly using images and on a shorter scale, GIFs and videos.

 

11. Guest Posting

Guest posting is the most popular link building method where an article is written as a guest post by another website webmaster.

Where the author places his/her one of website article links inside the article in that way the link juice passes to guest post author’s website.